AI-Driven B2B Growth Operator · Fresno, CA

I build AI GTM systems that compound.

I’m a B2B operator with 20+ years across GTM strategy, ABM execution, revenue operations, and technical automation. My work sits at the intersection of strategy, systems, and sales impact.

GTM & ABM Revenue Operations Technical Build Sales Enablement
Impact $20M+ closed revenue supported
Scale 127K+ prospect database managed
Execution 3,000+ active opportunities

The framework

Three GTM functions. One revenue operating system.

The homepage is organized around how I execute B2B growth: architect the GTM and ABM motion, build the automation layer, and activate revenue teams. It keeps the brand personal while making the value proposition clear.

01

AI GTM/ABM Architecture

Design business-oriented growth motions that connect targeting, messaging, lifecycle stages, and campaign execution into a closed loop.

  • ABM program design
  • Pipeline architecture
  • Lifecycle planning
02

Technical Build & Automation

Build AI workflows, tools, CRM automations, and custom applications that operationalize strategy instead of leaving it as a slide deck.

  • AI workflows and agents
  • API-connected systems
  • Custom tools and apps
03

Sales Enablement & Revenue Activation

Give sales teams qualified demand, account intelligence, and deal-ready materials that improve velocity and conversion quality.

  • Lead and account support
  • Battlecards and collateral
  • Commercial playbooks

Selected proof

Evidence of execution.

01
Closed-loop pipeline systems
Built connected sourcing, outreach, capture, and nurture flows that kept enterprise demand moving in HubSpot.
02
AI content and qualification tools
Shipped an AI content engine and interactive ROI calculator to support self-qualification and faster sales conversations.
03
Sales enablement infrastructure
Scaled proposal templates, battlecards, and commercial playbooks across teams handling enterprise and regulated-industry messaging.
45%
Website traffic growth
A simple indicator that the systems work beyond internal operations and into market-facing performance.
3x
Gartner Magic Quadrant recognition
Strategic work that supported credibility and market positioning at enterprise scale.

Systems and capabilities

Built to bridge GTM strategy, AI automation, and RevOps.

Strategy
GTM, ABM, and revenue operations
A marketing and revenue architecture built to connect positioning, pipeline, measurement, and team execution.
Execution
AI, APIs, and custom applications
Hands-on technical building across modern web stacks, automation platforms, data systems, and AI tooling.

Explore the detailed execution across Corporate Work, the full stack in Skills, and background context on About.

A campaign starts and stops. A system compounds.

Waseem Salama